Jordon Hudson’s off-the-field power plays.
Insiders close to the situation revealed to Page Six that Hudson, 24, a former cheerleader turned self-made business mogul, made a list of eyebrow-raising demands before production could roll on a now-scrapped season of the NFL Films docies “Hard Knocks,” which was supposedly set to follow Belichick’s new role as head coach at the University of North Carolina after his prolific career with the NFL.
Among Hudson’s alleged demands were a credit as executive producer and access to daily footage from the set. Unfortunately, producers immediately anticipated how grueling the production process would be with her around, so they shut down the project even before it could start.
“The ‘Hard Knocks’ people were like, we can’t deal with this goodbye, and they walked away,” one source told the outlet and quipped, “Sorry it’s not like you’re Priscilla Presley.”
Trouble was already brewing when The Athletic reported that Hudson’s “request to be heavily involved” significantly derailed the “Hard Knocks” project. Production had just begun on March 1, with cameras ready to roll on Belichick’s first college season. But by March 3, just two days in, the entire operation was shut down.
“The conversation took a turn we were not comfortable with,” wrote NFL vice president Jessica Boddy in an email obtained by The Athletic, confirming that the show was no longer moving forward.
More trouble for Belichick courtesy of Hudson
Aside from the failed docies, Hudson allegedly has her hands full with her boyfriend’s other endeavors. For example, she filed for 14 trademarks with the federal office via her self-made holding company, Trouble Cub Enterprises, with the goal of reclaiming the former NFL coach’s iconic catchphrases like “Do Your Job” and “Ignore the Noise.” We hear she’s taking cues from Taylor Swift‘s re-recording playbook by adding “(Bill’s Version)” to the catchphrase trademarks.
According to her LinkedIn profile, Hudson served as COO of Belichick Productions (Coach Show) from August 2024 to February 2025. There’s no available explanation as to why she ended her tenure as COO of her boyfriend’s production company, but it’s clear that she now has more control over Belichick’s career. In his new memoir, The Art of Winning: Lessons from a Life in Football, Belichick himself referred to Hudson as his creative muse.
In a statement he released after his CBS Sunday Morning interview with Hudson drew flak online, Belichick also indicated that he and Hudson share a “personal and professional relationship.” Perhaps it’s his way of saying that his girlfriend has a say in everything he does from now on. In return, Belichick serves as Hudson’s knight in shining armor, as proven by how he defended her from the negative press stories after the interview aired.
During the interview, the 73-year-old coach was asked about how he and Hudson met, a valid inquiry given their 49-year age gap. However, Hudson quickly redirected the conversation by suggesting that they stick to discussing Belichick’s memoir. The awkward moment quickly raised eyebrows and prompted criticisms against the NFL icon and his girlfriend.
After learning of the backlash, Belichick went out of his way to defend Hudson’s antics by insisting that they only agreed to the interview if it were to focus solely on his new book. However, CBS has since rebutted his claim, saying that the interview was intended to be “wide-ranging” and that “there were no preconditions or limitations” before filming.
Published: May 2, 2025 01:47 am